Dave ChaffeyBooks by Dave Chaffey: Digital Marketing and Emarketing Excellence. (Insights at of marketing with particular knowledge of online markets.)
Digital Marketing Video |
Avinash KaushikWeb analytics Guru with: Web Analytics 2.0. (Must reading for dimensioned data marketing and tracking measured, value metrics.)
The Art of Marketing Video |
Geoffrey MooreA leading author of: Crossing the Chasm and Escape Velocity. (Mind changing for new markets, legacy management and the forces of technology).
Crossing the Chasm Video |